Case Studies
17 February 2009
Cerillion, Corporate Partners
Cerillion is one of the fastest growing business support system vendors in the telecom industry. They were one of the initial businesses to get on board with the ‘Wake Up Pune’ campaign (which aims to raise awareness and provide education surrounding the stigma of HIV) and become an HIV positive company. The staff at Cerillion have received HIV awareness training and volunteer at the different events organised within this campaign. In September 2008 Cerillion was the sole sponsor of the Condom Cricket Tournament that enabled 32 college teams across Pune to participate in the event. The overall aim was to raise awareness and provide a forum for open dialogue about HIV and condom use, as well as enjoying a good game of cricket. Cerillion are also sponsoring the ‘HIV Positive’ CD which will be released shortly. This CD will include the ‘HIV Positive’ song as well as educational multimedia tools. Cerillion have taken a key role in supporting the ‘Wake Up Pune’ campaign. The CD will be distributed at the next major Wake Up Pune event Join The Fight, Battle of the Bands where Cerillion will be providing volunteers to help with the organisation and running of the event. It is only with the help of companies like Cerillion that Wake Up Pune’s important message about HIV awareness is spread across Pune.
Category: Case Study